As soon as London Fashion Weekend arrives, fashionistas rush up. This big pop-up offers a large choice of clothing, from designer concession to vintage and affordable pieces. Newly at the Saatchi Gallery, the event not only pushes to consumption, as much enjoyable as it can be, but also innovates thanks to designers who care for our planet.

Jewellery artist Victoria van Holthe might deeply move the soul if animals do count. TADA & TOY is the brand she founded, not on her own though, Tansy Aspinall sharing her interest in fashion and conservation. The londoner brand supports indeed The Aspinall Foundation saving species from extinction. 5% of all sales while 25% of sales in the Charity Collection are donated directly to the Foundation. Noble. That’s the new fashion. Consciously beautiful.

Contradictions happen every time, everywhere. On the ground floor, fur appeals. No need to repeat the strong and wealthy aura every woman dreams of and finds in that soft and luxurious fabric. A contradiction between two levels. Nothing outrageous for most of the visitors but definitely for the ones who take the time to think. Progress within the fashion industry brought the supply to faux fur. For no reason?

©David Downton drawing of Linda Evangelista

Voices of the fashion industry take part in the London Fashion Weekend, making the whole (a lot) less superficial. David Downton being the one who depicted the sector honestly and truly. Emma Elwick-Bates, current fashion editor at Vogue US, explored the comparison between the Big Apple and London, sacred Holy Grail of fashion most creative forms. Sleek and commercial is New York clothing. Fantastic set design “create that special moment“ in London and Paris Fashion Week. Anya Hindmarch unveiled her trick behind her last collection for Spring Summer 2016: some hallucination experience after starring at objects, becoming what they never were.

Emma Elwick-Bates in conversation with Martha Ward ©C.

These panels, moderated by the freelance fashion stylist and Harper’s Bazaar contributing editor Martha Ward, pushed forward a human nature that too often tends to be forgotten, if not denied, in that big bad world. /C.



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